# About ama · The Talent Intelligence Platform

> ama is the Talent Intelligence Platform for search firms and in-house talent acquisition teams: what ama does, what makes it different, who uses it, the team, and the key facts.

About ama

# ama is the Talent Intelligence Platform that maps the market for a role, for search firms and in‑house talent teams.

You upload a job description and discuss it in a chat with the ama agent the way you would with an experienced research colleague: target companies, regions, must-have criteria. On that basis ama reads the entire relevant market, careers in context, not keywords, and assesses every profile: qualification for the role, Attractability (estimated from observable signals), Salary fit, and whether the seniority really matches. So you engage the people who matter, and never miss a relevant candidate in the market you have defined.

Company ama Holding GmbH

Based in Berlin, Germany

Category Talent Intelligence Platform

For Search firms and in-house talent acquisition

Delivers The Talent Market Map for a role

Start [One free role](free-trial.html#start)

The economics of search just changed.

For fifty years, the quality of a search was rationed by human reading time. Teams chose between depth and coverage (investigate a few profiles carefully, or skim a market broadly), and the best firms had to sell the compromise as craft.

The craft was never the reading. It was the judgment.

ama exists to remove the ration. Our agents read the entire relevant market the way the best consultant would read a single profile, in context: what a career actually shows, what a company actually was when someone worked there, what a move would actually mean for that person. Then they show their reasoning and hand the decision back to the people responsible for it.

The quality of a search is shaped before outreach begins. When the reading is no longer scarce, three things stop being acceptable: missing a relevant candidate in a defined market; pitching a person instead of talking to them; and spending months on a brief the market has already answered.

Recruiting is a decision discipline. We build the intelligence that makes every hiring decision defensible, and we leave the decision where it belongs.

"The entire relevant market" always means the market defined with the customer for a mandate: its sources, geography, eligibility rules and target companies.

## What ama does.

### The Talent Market Map

The whole relevant market for one role: target companies, every relevant profile assessed, salary reality, and the reasoning for each recommendation. It is what a search team brings to the first client meeting.

### Autopilot

Forward a role: ama handles outreach; you take over when candidates respond.

### Dormant-inquiry activation

Turn an incoming or stalled client brief into an evidence-backed first Talent Market Map and search strategy while the commercial conversation is active.

### Reverse match

Start with a strong candidate profile, identify relevant companies from evidenced career context, and equip the team to approach the decision-makers.

### Partner and white-label delivery

Staffing firms, interim providers, job platforms, marketplaces and consultancies can use ama as the intelligence and delivery layer while keeping their client relationship.

### Own-database intelligence

Every candidate the firm already owns is assessed against the live mandate the same way as the external market, and surfaces first where it fits.

Available with implementation

### Network visibility and reporting

For every candidate on the map, ama shows which consultant in the firm has a contact, a past conversation or a placement history with that person. ama generates client status reports, market reports and internal pipeline views in the customer's template and brand.

Available with implementation

## What makes ama different.

Speed

### The research weeks, in one read.

The research weeks behind every search, done in 30 minutes, with the reasoning attached.

Depth

### Depth at scale.

For your search, ama assesses 10,000+ profiles in depth, the way a recruiter would, just at scale.

~85%

### Measured precision.

~85% precision vs a top-5 executive-search firm's shortlist. Measured on live search data, more than 200 candidates, head-to-head against a top-five executive-search firm's shortlist.

Reasons

### Reasoning you can challenge.

Qualification, Attractability, Salary fit and Precise seniority, kept separate, each with its evidence, gaps and uncertainty.

EU

### Your data stays yours.

EU hosting, GDPR-compliant processing, and customer and candidate data are not used to train models.

## Who uses ama.

- 1 Search firms that earn on the fill and receive more roles than they can work. Above all, firms where one consultant runs the whole cycle, from winning the client to the placement.

- 2 In-house talent acquisition teams that already source and have a hard role that inbound has not solved.

- 3 Partners who deliver research to their own clients under their own brand.

## The team behind ama.

### Christian Angele

Co-founder, CEO and Managing Director

Christian co-founded ama in 2024. Before ama he built companies in health and recruiting. He has also run executive searches himself, which is where he first met the research ration.

### Pavel Möritz

Managing Director

Pavel leads product and technology at ama.

## How ama works with you.

You work with the ama team from the first role: the calibration, a review of the first ten profiles, and a review session. The offer with our prices arrives with the free role. Governance questions get a written answer with a named owner.

[Start with one free role](free-trial.html#start)

## Key facts.

**Company**

ama Holding GmbH

**Type**

Talent Intelligence Platform

**Headquarters**

Berlin, Germany (Straßburger Str. 55, 10405 Berlin)

**Managing directors**

Pavel Möritz, Christian Angele

**Register**

Amtsgericht Charlottenburg (Berlin), HRB 265587 B

**Website**

heyama.ai

**Core offering**

The Talent Market Map for a role: target companies, every relevant profile assessed, salary reality, and the reasoning for each recommendation

**For**

Search firms that earn on the placement, and in-house talent acquisition teams that already source

**How to start**

One free role, run end to end with the ama team

**Pricing**

The offer with prices arrives together with the free role

**Data**

EU hosting, GDPR-compliant processing, customer and candidate data not used to train models

**Two-way sync**

SAP SuccessFactors, SAP HCM, Avature, Workday, Talentsoft, Talentrecruiter, Personio, Rexx, Ashby, SilkRoad, LinkedIn Recruiter

**Contact**

[support@heyama.ai](mailto:support@heyama.ai)

## Short answers.

### What is a Talent Market Map?

The whole relevant market for one role: target companies, every relevant profile assessed, salary reality, and the reasoning for each recommendation. The market is defined jointly and stays visible for the whole search.

### Does ama make hiring or placement decisions?

No. ama does not make the hiring decision. Your team keeps the client, the candidate, the interviews and the decision.

### Where is ama based, and where is data hosted?

ama is based in Berlin. Data is hosted in the EU.

### How do we start?

With one free role, run end to end with the ama team. The offer with our prices arrives together with it.
